Journal of Hospitality Marketing and Management Impact Factor, Indexing, Ranking
Journal of Hospitality Marketing and Management (JHMM) is a scholarly journal dedicated to publishing research in the field of Business, Management and Accounting, and Published by Taylor and Francis.
The Print-ISSN to Journal of Hospitality Marketing and Management is 1936-8623 and its abbreviation is J Hosp Mark Manag.
The Journal of Hospitality Marketing & Management provides a peer-reviewed outlet for contributions that further understanding, practice, and education in hospitality marketing and management. It aims to promote new ideas, models, approaches, and paradigms that contribute to the development of knowledge and theory of hospitality marketing and management. Its distinct, multifaceted approach encompasses the administrative disciplines, liberal arts, and social sciences.
The journal disseminates knowledge through the publication of high-quality, peer-reviewed research papers, reports, and book reviews, while serving as a unique peer-reviewed forum for the community of students, academics and practitioners with a shared interest and devotion to the hospitality marketing and management.
The Journal of Hospitality Marketing & Management covers many aspects within the spectrum of hospitality marketing and management, including but not limited to:
Hospitality marketing
Hospitality management
Branding in hospitality
Consumer buying behavior and marketing
Decision-making processes
Consumer trends
Human resource issues in hospitality
Research and innovations in hospitality marketing and management
Promotional programs development in hospitality marketing
Assessing the effectiveness of hospitality marketing efforts
International issues and cross-cultural research
Hospitality product development and management
Ethical concerns in marketing and management
Analyses of environment, social, cultural economic impacts
Impacts of demographic, social, and technological trends/changes
Development of conceptual models and constructs
Future trends in the hospitality marketing and management
Methodological issues in hospitality marketing and management
Reputation management and online reviews
Sustainability in hospitality marketing and management
Technological issues and development in hospitality marketing and management
Social media and customer relationship management
Climate change and hospitality marketing and management
