How to cite FIIB Business Review? - (FBR) FIIB Business Review (FBR) is a inter and multi-disciplinary management, peer-reviewed journal from the Fortune Institute of International Business (FIIB) New Delhi, India. The journal publishes research articles, literature review articles, short commentaries and perspectives, and business case studies. FBR seeks to publish papers that ask and help to answer important and interesting business management questions, develop and/or test theory, replicate prior studies, explore interesting and emerging phenomena, synthesize existing research and propose future research agenda, and evaluate the business experiences more...