How to cite Journal of Travel Research? - (JTR) The mission of the Journal of Travel Research is to be the premier, peer-reviewed research journal focused on the business of travel and tourism development, management, marketing, economics and behavior. Given the multifaceted, multidisciplinary and multi-stakeholder character of the tourism economy, this focus implies a concern for both the public and private sector spheres of interest as well as economic, socio-cultural, political, environmental, legal, technological, and demographic issues. Specific goals are to be international in scope with geographic diversity, to be multidisciplinary with diversity in research more...