Marketing Theory (Mo) is a scholarly journal dedicated to publishing research in the field of Business Management and Accounting. SAGE is the publisher of this esteemed journal. The P-ISSN assigned to Marketing Theory is 1470-5931 and its abbreviated form is Mark Theory.
Marketing Theory provides a fully peer reviewed specialised academic medium and main reference for the development and dissemination of alternative and critical perspectives on marketing theory. A growing number of researchers and management practitioners who believe that conventional marketing theory is often ill suited to the challenges of the modern business environment. The aim of Marketing Theory is to create a high quality, specialist outlet for management and social scientists who are committed to developing and reformulating marketing as an academic discipline by critically analysing existing theory. The journal promotes an ethos that is explicitly theory driven; international in scope and vision; open, reflexive, imaginative and critical; and interdisciplinary.
Journal title | Marketing Theory (Mo) |
Abbreviation | Mark Theory |
Print ISSN | 1470-5931 |
Online ISSN | 1741-301X |
Publisher Name | SAGE |
Editor-in-chief | Rohit Varman |
Subject Category | Business Management and Accounting |
Abbreviation : ISO Journal abbreviation refers to the shortened form or acronym used to represent the full title of a scholarly journal. The ISO4 Abbreviation of Marketing Theory Journal is Mark Theory.
The Ranking of the Journal in 2024 is 1738. Ranking systems aim to provide an indication of a journal's quality, influence, and prestige within a specific field or discipline.
The Journal's Impact Factor in 2024 is 4.23. it is all calculated by Clarivate, which means how many times a particular citation has been published in the past two years.
The Journal SCImago in 2024 is 1.693. It is measured by the number of citations which are made by the particular journals, and the journal from where the citations arrived from.
The Journal's H-Index in 2024 is 77. The H-index is calculated on how many times a particular author is cited and the number of published papers that a particular author has.
The Journal's Quartile is Q1. A quartile has three points, which are the upper quartile, median, and lower quartile. The main motive of the quartile is to calculate the interquartile range, that resembles the changes across the median.
The Journal is indexed in (Indexing details)
PubMed | Scopus | Web of Science | UGC | Embase | DOAJ |
---|---|---|---|---|---|
❌ | ✅ | ✅ | ✅ | ❌ | ❌ |
Indexing services aim to make it easier for researchers, scholars, and readers to discover and access articles from various journals within a specific field or discipline.
Abbreviation | Mark Theory |
Access type | Hybrid |
Impact Factor | 4.23 |
SJR | 1.693 |
SNIP | 1.564 |
Ranking | 1738 |
CiteScore | 6.2 |
H-Index | 77 |
Processing/Submission Fee : Article submission/Processing fees (APC), also known as manuscript Publication fees or processing fees (APC), are charged by journals to authors for submitting/publishing their research papers/article.
The APC/Submission (Publication) Fee of the Journal is 3500 USD
Call for paper : The Journal invites original research contributions for consideration of publication in Marketing Theory journal.
Journal seeking submissions in the broad areas of Business Management and Accounting that align with journal's focus on Business Management and Accounting.
for details about call for paper please visit to the official website of the journal to check the details about call for papers.
Publishing in Marketing Theory involves the following steps:
No, the journal is not indexed in PubMed.
Yes, the journal is indexed in Scopus.
Yes, the journal is indexed in UGC.
No, the journal is not indexed in Index copernicus.
No, journal is not a predatory journal.
The Impact Factor of the Journal is 4.23.
The Ranking of the Journal is 1738.
Yes the journal is a peer-reviewed journal.
Yes the journal is a peer-reviewed journal and good to publish your paper.
Marketing Theory (Mo) is a scholarly journal dedicated to publishing research in the field of Business Management and Accounting. SAGE is the publisher of this esteemed journal.
Yes, Marketing Theory is a open access (Hybrid) journal.